E-commerce Marketplace & Product Management
- Own and deliver product initiatives across web, mobile app, fulfillment app, and third-party marketplaces — CRM, analytics, delivery workflows, AI-powered search and FAQ.
- Translate business and operational requirements into product specifications, partnering with engineering, design, and operations on releases.
- Run Agile cycles end-to-end — backlog prioritization, sprint planning, feature validation.
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Marketplace Growth, Multi-PlatformLed strategy across Instacart, DoorDash, Uber Eats, TikTok Shop, Walmart. +38% YoY sales
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SNAP EBT IntegrationShipped EBT acceptance + alcoholic beverage assortment expansion across marketplace channels. +22% basket size
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Internal Ops BottleneckSOP redesign + product documentation standardization. +40% ops efficiency
E-commerce Sales Specialist — Sales & Systems
- Managed front-end and back-end configurations for the DTC eCommerce platform supporting 55+ locations across four regions.
- Built and executed the 2024 digital campaign roadmap — ~4 themed campaigns monthly.
- Leveraged Tableau, Google Sheets, Excel, Similarweb, and HubSpot for data analysis and reporting.
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A/B Testing ProgramDesigned and implemented testing frameworks for campaign optimization. +40% CTR
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Annual Digital Campaign RoadmapCadence of ~4 themed campaigns / month across the calendar. +20% YoY online sales
LEADS Program — Marketing
- Planned and executed a structured social media content strategy, producing written and visual assets to drive program awareness and audience engagement.
Business Development
- Developed and executed sponsorship growth strategies, driving revenue by strengthening existing partnerships and securing new sponsor relationships.
Wallis Lien
E-Com Manager, S&OP
Gary is a highly agile talent. He has exhibited an extraordinary capacity to master new concepts quickly, and his ability to juggle multiple tasks while still delivering quality results on time is exemplary.
James Ho
Sr. Director, E-Com
Gary is one of the most exceptional young talents I've worked with in recent years — combining strong communication and project management skills with a highly disciplined, growth-oriented attitude.
Bingjie You
E-Com Sales Specialist
He has a natural ability to spot opportunities that the rest of us walk right past. Gary can talk to engineers in the morning and align stakeholders in the afternoon — and somehow make both feel effortless.
Open to E-commerce PM and marketplace leadership roles — Bay Area or remote.